Late Thursday, while unconfirmed reports spread regarding a shooting at Brown University, CNN’s Kaitlan Collins took to social media, noting the confusion and pointing viewers to her channel's 9pm newscast.
Even though it is by no means a impeccable news source, her statement rang true for numerous observers. It is one of the organizations where you can find reality-based and largely dependable reporting – notably during breaking news situations like the one taking place near a New Hampshire storage facility.
A Precarious Position During a Business Tug-of-War
Yet CNN, now 45 years old, finds itself in a uncertain state as two giant media empires vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has become part of a high-stakes game of business acquisition, not as a question of what helps the news-consuming public.
“This is yet another example of the fundamental flaws with roots in decades of policy decisions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The conjecture about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a broader point.
“It is often framed as a corporate drama with key players as the protagonists, but there is very little discussion of the societal benefit,” Pickard said.
The Additional Factor: Political Influence
This situation is further muddied by Donald Trump’s views about a network he has consistently labeled as perhaps his primary “fake news” adversary.
Remember the chants of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now says that CNN needs new ownership. You can read that as ownership that will insulate him from criticism and scrutiny. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a hostile bid.
He has grounds to prefer that company more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that historic news network.
An Outcome of Further Turmoil
Notably, if Netflix wins, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a relief to many at the network, but it’s hardly a safe harbor. That structure could pave the way for CNN for a future sale. It never ends.
In the view of Timothy Wu, a lot of this is against the law, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be detrimental to the country, and both should be challenged by regulators,” Wu argued.
The Core Problem and a Way Ahead
Whatever happens with this particular battle, the underlying crisis remains.
“Our current system is a very structure that undermines democracy, but we must resist the belief that change is impossible,” Pickard emphasized. Policy decisions – dating back to the 1930s and 1940s – helped to foster this overly commercial monster, and different policy decisions can fix it.
Is this likely in an era where the top communications regulator won’t even affirm that the agency is independent? Reform is very unlikely now, but that should not imply it will be impossible forever.
Measures that bolster independent news organizations, aid local journalism, finance public media, and prevent the consolidation of media power in very few hands are not only possible – they are necessary for a healthy democracy.
In the world of media ownership, size does not equal quality. And news organizations like CNN shouldn’t be pieces in the most recent corporate chess match.